Hello there!
Hi, I’m Safwan — working in healthcare tech, writing about what I learn.
I share experiences, observations, and ideas from the world of B2B marketing. Sometimes it’s about work. Sometimes it’s about technology, mountain biking, or whatever else catches my interest.
About Me
I’m a marketing manager at AdvaHealth, working across strategy, positioning, demand generation, and digital marketing. I enjoy looking beyond the surface of things, questioning assumptions, exploring ideas, and figuring out what actually works.
When I’m not working, you’ll probably find me on a mountain bike.
10+
What You’ll Find Here
01
Marketing in Practice
Experiences, experiments, and lessons from the realities of B2B healthcare technology marketing.
02
Technology & Ideas
Interesting developments, industry observations, and ideas worth exploring.
03
Beyond Work
Mountain biking, personal interests, and occasional thoughts on life outside marketing
Latest Writing
-
Welcome to WordPress. This is your first post. Edit or delete it, then start writing!
Get in Touch
Have something interesting to share, or just want to connect? You can find me on LinkedIn.